Soon

• DraftKings Marketplace will launch its first NFT crypto collectibles featuring NFL star Tom Brady this week.
• A partnership with Brady’s NFT company, Autograph, will also produce drops featuring Wayne Gretzky, Tiger Woods, and other famous athletes.

Sports betting and fantasy sports company DraftKings has launched its new NFT market today ahead of the first crashes this week on the platform, which will feature Tampa Bay Buccaneers quarterback Tom Brady.

seven-time Super Bowl champion co-founded an NFT Company sports center called Autograph in April. Brady startup has since partnered with DraftKings for a number of NFT collectibles that will be available through the DraftKings Marketplace and the Autograph.io website starting this week.

Brady himself is the subject of two separate releases happening this week, with the first taking place tomorrow, August 11. A new Brady NFT series digitally signed by the athlete will follow on August 13. priced between $ 12 and $ 100 each depending on design and rarity level, with signed NFTs selling for between $ 250 and $ 1,500 each.

Retired NHL legend Wayne Gretzky will star in the next fall after Brady, with collectibles from other notable athletes on the horizon: golfer Tiger Woods, professional tennis player Naomi Osaka, skateboarding pioneer Tony Hawk, and retired star of New York Yankees Derek Jeter. Each NFT is considered a “Pre-Season Access Pass” that will provide buyers with preferential access to a future NFT Autograph release, as well as access to a private Discord collector’s server.

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All of these athletes had previously been announced as members of Autograph’s advisory council. startup also includes a number of industry titans, including Apple Executive Vice President Eddy Cue, Spotify CEO Dawn Ostroff, Lionsgate CEO Jon Feltheimer, and DraftKings co-founders Jason Robins, Paul. Liberman and Matt Kalish.

An NFT acts as a title deed for almost any type of digital object, be it an animated or still image, a video file, a tokenized tweet, or an interactive collectible video game. NFT market has risen to $ 2.5 billion in transaction volume in the first half of 2021, according to data from DappRadar, with the officially licensed NBA Best Shot platform making sports NFTs one of the largest segments. of the burgeoning market.

Each DraftKings Marketplace NFT is minted on Polygon, a Tier 2 ladder solution for Ethereum which minimizes the impact of Ethereum on-chain fees and network congestion. DraftKings considers this to be a “green” process, as most transactions are handled outside of the Ethereum blockchain in a separate, less energy-intensive way. blockchain. Many other NFT collectibles are minted directly on Ethereum, which has been criticized for its hunger for power. Proof-of-work mining caral during this year’s market boom.

DraftKings NFTs can be viewed initially on the site itself, but the platform will “eventually” offer the ability to withdraw and transfer them to Ethereum. main network. This will allow users to sell them on secondary markets and potentially use them with other Ethereum-based projects and platforms.

Brady has been moving into the crypto space for the past few months. Following Autograph’s announcement in April, Brady used the Bitcoin “laser eyes” meme in May prior to announcing an investment in cryptocurrency exchange FTX with his wife and supercaral Gisele Bündchen in June. Interestingly, FTX has since announced its own sports-focused NFT marketplace that has no association with Brady’s Autograph company.

Brady said in late June that … he wants to ‘be a trailblazer’ in the crypto sector. We’ll see if his first NFT crashes, and indeed his startup NFT’s first overall series of crashes, will have the same kind of outsized impact he’s known for in the soccer world.

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