Louis Vuitton celebrates the 200th anniversary of the founder with NFT Collection ft. Beeple

Legendary fashion house Louis Vuitton has announced a new collection of non-expendable tokens (NFTs) featuring the record-breaking art of digital artist Beeple.

Louis Vuitton, the founder of the French luxury brand that bears his name, would have turned 200 tomorrow if such a thing had been possible. To celebrate the bicentennial of his birth, the company will be launching an NFT collection featuring Beeple’s art. However, the collection will not be auctioned or sold. Instead, they will be incorporated into a new art-focused video game that will be geared towards educating and entertaining players.

game, titled “Louis: Game,” will follow the journey of LV’s pet Vivienne as she travels to Paris. research reflects the same journey that a young Louis Vuitton made at the age of 14 when he was walking from his home in the Jura to Paris. journey was 292 miles long and it took the young entrepreneur two years to complete. Along the way, Vivienne’s journey will include 30 NFTs that players can collect as they progress through the game. Ten NFTs in the game were designed by well-known digital artist Beeple.

Looking for NFT collectibles

game encompasses seven fantasy settings inspired by major metropolitan cities around the world. London, Beijing, Tokyo, New York and, of course, Paris were used as a caral in the creation of the digital world of the game. goal is to finally reach LV’s birthday celebration in the city of light.

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Players must collect candles that unlock one of 200 different postcards containing anecdotes from Vuitton’s life, including trivia, family history, and historical moments on the catwalk. As players progress through the game, the NFTs will be accumulated and stored in a digital wallet that will be locked until 2022.

Louis Vuitton isn’t entirely new to the video game world after teaming up with League of Legends to design some apparel for the game. Also, this will be Beeple and LV’s second time meeting. couple previously worked with the fashion house to create art-inspired prints for LV’s 2019 collection.

game will be available to Apple and Android users from August 4.


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