DigitalBits becomes Inter’s official global cryptocurrency

Digital blockchain company DigitalBits has become the official global cryptocurrency of Italian soccer club Inter Milan. Meanwhile, Zytara Labs becomes the team’s official global digital banking partner.

FC Internazionale Milano (Inter Milan) announced on Monday two new partnerships in the world of cryptocurrencies ahead of the 2021-2022 season. current Series A winners will face Zytara Labs as the team’s official global digital banking partner with the support of the DigitalBits Foundation. According to a press release announcing the movement, the deal is worth around $ 100 million and is a multi-year partnership that will support the movement of teams to open up to audiences living an increasingly digital life. goal is “to achieve global goals and different age groups and establish itself as an icon of culture and innovation, as well as sport,” reads the press release.

Inter CEO Alessandro Antonello said of the deal: “We are proud to welcome Zytara as our new global partner and to have Inter officially join the DigitalBits ecosystem, which will also become our new manga sponsor. This agreement reflects Inter’s commitment to setting the global standard for technological excellence. While early digital experiences are vital for all sports clubs, our association aims higher. Leveraging Zytara’s digital banking and blockchain technology we will be able to enhance our global reach to a younger and more digitally savvy audience. “

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Inter is trying to increase fans with cryptocurrencies

news adds that as part of the partnership with Zytara Labs, DigitalBits will become Inter’s official global cryptocurrency. partnerships aim to combine “innovation and finance” and “reflect Inter’s commitment to embody the values ​​of the city of Milan, the international spirit and a preference for innovation and changing contexts.

Zytara will work with Inter Milan to further develop a mobile application that is currently available on Apple and the Google Store, as well as adding Zytara’s banking technology to an ‘immersive brand shopping experience’. team hopes that the Inter app will eventually become the way fans can purchase tickets for home games, making it the entry point for fans around the world to connect in a new digital way.

deal also means that Inter will use the DigitalBits blockchain to integrate and accept XDB for both the stadium and online payments. physical ritual shops in Milan will also be included. press release also stipulates that partners will be able to leverage the DigitalBits blockchain to create NFT and digital player cards to sell to fans around the world. DigitalBits will also become the team’s new sleeve partner, with logos appearing on all Inter jerseys for men’s, women’s and youth teams within the organization for national and international matches.

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